ABOUT

Our purpose is to transfer scientific insights and theory into practice and help our customers create valuable business advantages.

We offer the connection to science in the form of knowledge transfer, student collaboration, and science industry projects. Directly connect with our students—your future employees—through seminars and guest lectures. Work with us in establishing new business models or transforming existing ones models based on scientific foundations and cutting-edge insights.

The Business Model Lab has been designed to meet the needs of CEOs, managers, interdisciplinary teams, project groups and entrepreneurs who are presented with the challenge of having to develop new business models, some of which are disruptive, or to question the status quo of the existing business model and develop innovative solutions.

We are a team of research assistants and associates working in the fields of Business Model Management, Technology Management and Entrepreneurship.

We are located at the Institute of General Management and Organisation at the Graz University of Technology. As a scientific institute, we have many years of experience in designing and innovating new buisness models and transforming exisiting ones on a theoretical as well as practical level.

Christiana Ropposch 

Assistant Professor,  Graz University of Technology